What Percentage of Travelers Use AI in Their Booking Process?

AI is becoming a big part of how we plan our trips. Over 60% of travelers are open to using AI booking tools, and around 40% already use them to plan vacations. Whether it’s finding the cheapest flight, booking the perfect hotel, or building an itinerary, AI is helping travelers save time and money. Tools like Google Flights, Expedia, and other travel planner AI platforms are changing how people book trips—especially among younger travelers like Gen Z.

Let’s break down how AI is making your travel plans a lot smarter.

AI Booking Tools Are Gaining Trust Fast

When it comes to AI booking, more travelers are jumping on board. According to Statista, 40% of travelers worldwide have used AI-based tools for planning a trip. That means nearly half of all travelers are already using AI without even thinking much about it.

Platforms like Kayak, Hopper, and Google Flights use machine learning to predict price drops, suggest best times to book, and even recommend routes with fewer layovers. This kind of AI flight booking is becoming the new normal, especially for those who travel often and want deals without wasting time comparing sites.

Read More: What Does a Travel Planner Do?

Gen Z Is All About AI Trip Planning

If you’re wondering who’s really driving the AI travel trend, it’s Gen Z. Studies show that 73% of Gen Z travelers are willing to use an AI trip planner. They’re comfortable with tech and prefer apps that can build entire itineraries based on preferences like adventure, food, or relaxation.

These AI tools don’t just suggest places—they create full day-by-day plans. Some even adjust based on real-time weather or traffic. It's no longer about just booking a flight. AI is now your travel planner AI, making smart decisions for your whole trip.

AI Flight Booking Is Changing the Game

Gone are the days of checking 10 tabs to compare airfare. AI flight booking tools now do the heavy lifting. They monitor price trends, alert you to deals, and even predict when ticket prices will drop.

Travelport’s research shows that 77% of leisure travelers use AI platforms to compare prices and find the best deals. AI doesn’t just save money—it saves you from travel-planning headaches. These platforms learn your habits and improve their suggestions the more you use them.

Read Related: Best AI Travel Planning Startups to Watch in 2025

AI Hotel Booking Is Getting Smarter

Hotels are no exception. Many people are now using AI hotel booking tools to find the best stays for their needs. These tools don’t just sort by price—they look at location, amenities, reviews, and even your past travel behavior.

Let’s say you like boutique hotels close to restaurants. AI learns that and starts recommending similar places. It also helps filter out fake reviews and highlights what really matters to you. The result? A smoother booking experience without hours of scrolling.

Personalized Travel with AI Trip Planners

Travel planner AI tools can now customize trips like a real human travel agent. You can input your interests, travel dates, and budget, and get a full itinerary within seconds. These AI tools can factor in flight times, hotel check-in hours, local events, and even restaurant recommendations.

The biggest perk? They stay updated. If your flight gets delayed or a location is closed, the itinerary adjusts on the go. This kind of planning used to take days. Now, it’s done in minutes—with fewer mistakes.

Know About: AI Flight: How These Tools Are Changing the Way We Travel

So, What’s the Catch?

While the benefits are clear, not everyone is using AI for travel—yet. According to surveys, only 40% actively use AI tools, while over 60% are open to trying them. That gap shows there’s still room for growth. Some travelers prefer traditional booking methods or worry about privacy.

Also, the use of AI tools varies by region. For example, travelers in Indonesia are highly open to AI planning, while Canadians and Australians tend to be more cautious. But as tools get better, faster, and easier to use, more people are expected to make the switch.

To sum it up, what percentage of travelers use AI in their booking process? Around 40% already use AI, and over 60% are open to it. That number is growing every year.

If you haven’t tried a travel planner AI yet, now might be a great time to see how much easier it can make your next adventure.